Michelle Rowan, president & COO of Franchise Business Review, is part of this year’s planning task force and the emcee for the Operations program at the IFA's Marketing, Operations & Development (MOD) Virtual Conference. She talked recently about the highlights of the event and what franchisors will take away.
Now that we know most of us won’t be back together until 2021, how do we stay sharp and find new ideas and connections in franchising? If you’re looking for something that goes above and beyond just a web conference, these are some virtual events worth checking out.
Peer groups are a recognized and respected tactic used by franchise brands to facilitate internal knowledge sharing and invigorate their system. They are a proactive mechanism for franchise systems that want to truly leverage the collective knowledge and experience to improve unit results and brand performance. But even in the best systems, peer groups can eventually start to lose their effectiveness. If your peer groups are no longer functioning as effectively as they should, these five tips can help reinvigorate them.
When you survey your franchisees, it's critical to share it with your entire executive team if you want to truly cultivate a data-driven mindset in your organization. The insights we collect on our surveys can help every team in your organization identify priorities, track their progress and meet their goals. Find out how each of your teams can benefit from having FBR walk them through your data together.
Over the past 15 years we've worked with more than 1,100 franchisors who understand the value of franchisee surveys, but we’ve also encountered many who buy into myths and misconceptions that simply don’t hold water. Here, we separate fact from fiction.
Franchisee satisfaction is a primary indicator of long-term system growth and success in measuring the health of any franchise system, but if you're wondering what the ROI of franchisee satisfaction surveys is, read on for 8 ways you'll get a return on your investment of time and money - and drive franchise system growth.
Franchisee associations, which are typically meant to represent the interests of the franchisee to the franchisor, are usually organized independently of the franchisor, and can play a key role in whether the franchisee/franchisor relationship is positive and productive, or negative and combative. Learn how to work with your franchisee association and positively impact the growth and profitability of your system.
In order for an FAC to truly represent franchisees’ perspectives, the group itself has to function effectively, which is dependent on practices and a culture within the group that set up both the FAC and the franchisor for success. If you have an FAC in your system, look for these five indicators to determine if it is running successfully.
Like other businesses across the country and the world, franchises have had to get creative in how they deliver their products and services - from implementing curbside pick-up to going entirely digital to completely changing priorities - basically overnight. We asked them to share their Smart Ideas for getting it done and here's what they told us.