Resources for leaders and employees of franchise brands.

26 06, 2020

6 Ways to Attract More Multi-Unit Franchisees and Close the Deal

What’s always been common practice in food franchising—requiring franchisees to commit to opening multiple units as part of their franchise agreement—is now becoming common outside of food. But attracting multi-unit franchisees and keeping them happy isn’t as easy as just changing your franchise agreement. Here are six tips for attracting multi-unit franchisees and ensuring your system is set up for success.

11 06, 2020

5 Ways Franchise Leaders Can Support Employees and Franchisees in the Fight Against Racism

With protests continuing across the country, it’s clear we need systemic change to end racism. Franchising is positioned to lead the way by supporting franchisees and employees. Here are five ideas we’re sharing from what we’re reading and hearing from people in our industry.

11 06, 2020

How to Get Peer Groups Back on Track

Peer groups are a recognized and respected tactic used by franchise brands to facilitate internal knowledge sharing and invigorate their system. They are a proactive mechanism for franchise systems that want to truly leverage the collective knowledge and experience to improve unit results and brand performance. But even in the best systems, peer groups can eventually start to lose their effectiveness. If your peer groups are no longer functioning as effectively as they should, these five tips can help reinvigorate them.

5 06, 2020

Cultivate a Data-Driven Organization from the Top Down

When you survey your franchisees, it's critical to share it with your entire executive team if you want to truly cultivate a data-driven mindset in your organization. The insights we collect on our surveys can help every team in your organization identify priorities, track their progress and meet their goals. Find out how each of your teams can benefit from having FBR walk them through your data together.

3 06, 2020

10 Myths About Franchisee Surveys Debunked

Over the past 15 years we've worked with more than 1,100 franchisors who understand the value of franchisee surveys, but we’ve also encountered many who buy into myths and misconceptions that simply don’t hold water. Here, we separate fact from fiction.

28 05, 2020

The ROI of Franchisee Satisfaction Surveys

Franchisee satisfaction is a primary indicator of long-term system growth and success in measuring the health of any franchise system, but if you're wondering what the ROI of franchisee satisfaction surveys is, read on for 8 ways you'll get a return on your investment of time and money - and drive franchise system growth.

14 05, 2020

How to Work with Independent Franchisee Associations

Franchisee associations, which are typically meant to represent the interests of the franchisee to the franchisor, are usually organized independently of the franchisor, and can play a key role in whether the franchisee/franchisor relationship is positive and productive, or negative and combative. Learn how to work with your franchisee association and positively impact the growth and profitability of your system.

13 05, 2020

5 Signs of a Successful Franchise Advisory Council

In order for an FAC to truly represent franchisees’ perspectives, the group itself has to function effectively, which is dependent on practices and a culture within the group that set up both the FAC and the franchisor for success. If you have an FAC in your system, look for these five indicators to determine if it is running successfully.

11 05, 2020

Vulnerability: 3 Personal and Professional Takeaways from Brené Brown

FBR's president Michelle Rowan shares her three personal takeaways from Brené Brown on vulnerability, as well as how they apply to franchising.

8 05, 2020

Smart Ideas Project 2020: The Path Forward from COVID-19

Like other businesses across the country and the world, franchises have had to get creative in how they deliver their products and services - from implementing curbside pick-up to going entirely digital to completely changing priorities - basically overnight. We asked them to share their Smart Ideas for getting it done and here's what they told us.