Published February 5, 2021
5 Ways to Engage Franchisees and Drive Profitability During the Pandemic
Driving engagement is historically challenging for most multi-location restaurant brands and COVID-19 has only exacerbated that challenge. But despite everything, there are still ways to engage franchisees in order to drive profitability. Here are five tactics that restaurant brands of all sizes — concepts like Tropical Smoothie Cafe, Firehouse Subs, Capriotti’s Sandwich Shop, and others — are using to help franchisees be successful.
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