Top Recession-Proof Franchises:
PR Toolkit

CONGRATULATIONS ON BEING NAMED A TOP RECESSION-PROOF FRANCHISE!

Franchise Business Review’s research is the industry benchmark for franchisee satisfaction. Being named means you’ve been rated an outstanding brand by the people who know you best — your franchisees.

Now it’s time to brag about it.

Show candidates, customers, and the media that you’re doing business the right way — and you’re getting the credit you deserve. We’ve compiled this list of 10 ways to spread the word about your status as a top brand: Tips for Promoting Your Franchisee Satisfaction Rating.

In addition, we’ve created a suite of tools to help you promote this special industry recognition — and boost your marketing and development efforts:

Recession-proof award graphic 2021 - light blue

Customizable Press Release

Use this press release template to highlight your franchisee satisfaction and secure media attention for your brand.

Graphic

Download an official FBR Top Recession-Proof Franchises graphic to include in your print materials and on your website.

The List

Share with your candidates and followers!

Video

Embed this video on your site and share it with prospective franchisees to explain what it means to be an FBR Franchisee Satisfaction Award winner.

Custom Video

Custom videos are a short, impactful visual representation of your brand’s most recent survey data. The video is an extremely easy and consumable way of sharing your successes, building trust and creating transparency with franchise candidates and brand partners.

Data Highlights Report

Looking for a way to stand out from the competition? Back up your sales pitch with a custom Data Highlights sheet—an independent analysis of your franchisee satisfaction highlighting the key areas where you scored well.

Media Kit

Strategically position your brand to reach more candidates. The 2023 Media Kit can help you target the right opportunities, plan ahead around strategic deadlines, and diversify your exposure.