Satisfaction

The Link Between Franchisee Satisfaction and Performance

Franchise Business Review’s data shows that brands with high franchisee satisfaction drastically outperform brands with low satisfaction on every key performance metric. This graphic illustrates the gap between brands in the top quartile of satisfaction and brands in the bottom quartile in annual unit growth, royalty revenue, franchisee turnover, and franchisee income.

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4 Warning Signs of Franchisee Dissatisfaction

Using the data Franchise Business Review has collected from over 1,100 franchise brands, we’ve identified four warning signs that indicate that your franchisees are unhappy or disengaged – which means your system is at risk. FBR’s Michael Kupfer talks about what you need to watch out for.

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Infographic: Women in Franchising 2017 Satisfaction Data

This infographic captures highlights of Franchise Business Review’s franchisee satisfaction research on female franchise owners. The data is based on surveys from approximately 6,400 women franchise owners representing 300 brands. The surveys asked for feedback on eight key areas of engagement, including financial opportunity, training and support, leadership, operations and product development, core values, general satisfaction, and the franchisee community.

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Demographics: Women in Franchising 2017

This infographic captures demographic data from Franchise Business Review’s 2017 franchisee satisfaction research on the top 50 franchises for women. The research is based on surveys of 6,400 female franchisees representing 300 franchise brands.

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Recruiting Franchisees from Within

TWO MEN AND A TRUCK views recruiting franchisees from within as an extension of its core purpose, which is to move people forward. President Randy Shacka shares his best practices for growing and building the brand through its corporate staff and employees of existing franchisees.

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How Marco’s Pizza Had Achieved Revenue Growth of 23.5%

Marco’s Pizza opened 113 stores in 2015, with revenue growth of 23.5% over the previous year. Bryon Stephens, President and Chief Operating Officer of Marco’s Pizza, believes keeping the brand current and involved in the community, while providing franchisees with extensive support, has helped achieve this growth. He shared some of the successful approaches Marco’s Pizza has taken.

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How Sandler Training Ties Franchisee Feedback to Continuous Growth

Dave Mattson, CEO of Sandler Training, explains why Sandler surveys with Franchise Business Review and the value they extract from their survey data. He shares his thoughts on why franchisees find it valuable as well as how Sandler uses their feedback to make continuous improvements and grow the brand.

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