Transparency & Trust

Councils, Committees, and Advocates: Best Practices for Leveraging Franchisee Input and Rolling Out Changes

A system with 500 franchisees handles communications very differently than one with 25, but regardless of size, franchisees demand that their voices be heard and respected — and rightfully so. Still, finding the optimal strategy to solicit feedback, make decisions, and roll out changes while making sure everyone feels represented can be extremely difficult for any brand. Our panelists discuss how a brand of any size can create efficient, open communication channels to keep both franchisor and franchisees happy.

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Rising Tides: How Sharing Unit Level Data System-Wide Benefits Everyone

We’ve often discussed the importance of collecting and analyzing unit-level data to help franchisees improve their profitability and grow their bottom line. This time, we focus specifically on WHY it’s important not just to collect the data, but to share it with the entire system. Our panelists discuss what they share, how they overcome franchisee pushback, and what benefits they’ve seen by making this data available system-wide.

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The Tipping Point: Best Practices for Closing Franchise Deals

You’ve nurtured ideal franchisees all the way through the sales pipeline; now all that’s left is to sign on the dotted line. This webinar will take you through practical strategies for closing franchise deals, including using discovery days and shadow programs, why you should reveal the good AND the bad to candidates, tools (checklists, templates, FAQs) to speed up validation, and how to deal with candidates who sabotage the validation process.

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Attracting Better (Not More) Candidates: Finding the Right Franchisees

Everyone wants more leads, but increasing the number of leads coming in doesn’t do you any good unless they’re quality leads. Listen to franchise development experts share their experience about what works best, tactics for marketing your brand to candidates, how to get more referrals, and how to convert more leads by being transparent throughout the sales process.

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2018 Performance Series

Ops and development teams are often under the same executive leader, yet operate with their own goals and objectives. When they come together, it can be a match made in heaven. Designed for both Ops and Dev teams (and especially for them to attend together), this webinar series will shift mindsets to create a common vision and shared goals to grow your company. Top executives from leading brands will share their strategies and methods for aligning operations and development for success.

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What Story Is Your Item 19 Telling?

More than ever, savvy franchise buyers are honing in on your FDD’s Item 19. After all, it’s the closest they can get to answering the burning question, “How much money can I expect to make?” FBR’s President & COO Michelle Rowan shares three need-to-know tips to make your Item 19 accurate and engaging.

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Three Things All CEOs Need to Know

The most successful CEOs lead by taking cues from what their franchisees are saying. Learn the three things that ALL CEOs should be doing if they truly care about the health and wealth of their system.

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2017 Development Webinar Series

The 2017 Franchise Development Series explores the three crucial elements for a successful development strategy: people, process, and technology. Learn how top franchise executives are integrating all three to grow their brands the right way.

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How Sandler Training Ties Franchisee Feedback to Continuous Growth

Dave Mattson, CEO of Sandler Training, explains why Sandler surveys with Franchise Business Review and the value they extract from their survey data. He shares his thoughts on why franchisees find it valuable as well as how Sandler uses their feedback to make continuous improvements and grow the brand.

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