About Franchise Business Review
As the leading market research firm in the franchise sector, specializing in franchisee satisfaction and employee engagement, we are here to provide unbiased data to enable franchisor growth and improvement
OUR STORY
At Franchise Business Review, we’re all about making your franchising journey as delightful and successful as possible. Since our founding in 2005 by Eric Stites, we’ve been dedicated to providing top-notch market research focused on franchisee satisfaction and employee engagement. Our mission is to empower both franchise companies and prospective franchisees with the insights they need to thrive.
Back in 2005, Eric noticed that prospective franchise buyers were eager for data to guide their decisions. He realized that third-party research on current franchise owners’ satisfaction could illuminate the best opportunities for success and help outstanding franchises grow. Teaming up with Michelle Rowan, Franchise Business Review was born to enhance franchise systems and share valuable experiences with future franchisees.
WHAT WE DO
We know franchising can be complex, but that’s where we come in! Franchise Business Review gathers actionable insights from your key stakeholders—franchisees, employees, candidates, and customers—and leverages that information to help you build a stronger, more profitable company. For us, driving better results is more than just a tagline; it’s about helping the very best franchise brands achieve greater success.
OUR MISSION
Franchise Business Review has two key objectives:
1
Help franchise companies achieve brand success by strengthening their relationships with franchisees and employees, and improving franchisee satisfaction and employee engagement.
2
Empower franchise buyers with research from existing franchisees about brands they may be interested in.
OUR SERVICES
We’re thrilled to offer a range of services designed to support your franchising success:
- Franchisee Satisfaction Surveys: We collect and analyze feedback from franchise owners to help you understand and improve their experiences.
- Employee Engagement Surveys: Our surveys assess employee satisfaction, providing insights to enhance workplace culture and performance.
- Customer Satisfaction Surveys: We gather customer feedback to help you refine your offerings and boost client happiness.
- Candidate Experience Surveys: Understanding the experiences of potential franchisees can help you streamline your recruitment process.
- Franchise Validation: We assist in showcasing your franchisees’ satisfaction to prospective candidates, building trust and credibility.
- Lead Generation: Our strategies attract high-quality leads, connecting you with individuals eager to join your franchise family.
- Content Marketing: We craft compelling content that tells your brand’s story, engaging your audience and highlighting your strengths.
- Brand Exposure Opportunities: Through various channels, we increase your brand’s visibility, ensuring it reaches the right people.
At Franchise Business Review, we’re here to make your franchising experience as positive and successful as possible. Let’s embark on this exciting journey together.
OUR SERVICES
We’re thrilled to offer a range of services designed to support your franchising success:
- Franchisee Satisfaction Surveys: We collect and analyze feedback from franchise owners to help you understand and improve their experiences.
- Employee Engagement Surveys: Our surveys assess employee satisfaction, providing insights to enhance workplace culture and performance.
- Customer Satisfaction Surveys: We gather customer feedback to help you refine your offerings and boost client happiness.
- Candidate Experience Surveys: Understanding the experiences of potential franchisees can help you streamline your recruitment process.
- Franchise Validation: We assist in showcasing your franchisees’ satisfaction to prospective candidates, building trust and credibility.
- Lead Generation: Our strategies attract high-quality leads, connecting you with individuals eager to join your franchise family.
- Content Marketing: We craft compelling content that tells your brand’s story, engaging your audience and highlighting your strengths.
- Brand Exposure Opportunities: Through various channels, we increase your brand’s visibility, ensuring it reaches the right people.
At Franchise Business Review, we’re here to make your franchising experience as positive and successful as possible. Let’s embark on this exciting journey together.
