Data-Driven People Insights That Strengthen Franchise Systems
With over 20 years in the franchise industry, Franchise Business Review is the trusted, independent source for data on the people that power franchise systems: your owners, employees, customers, and candidates. We measure what matters, benchmark it against the franchise industry, and turn it into clear actions that improve performance, drive growth, and create lasting success.
Data-Driven People Insights That Strengthen Franchise Systems
With over 20 years in the franchise industry, Franchise Business Review is the trusted, independent source for data on the people that power franchise systems: your owners, employees, customers, and candidates. We measure what matters, benchmark it against the franchise industry, and turn it into clear actions that improve performance, drive growth, and create lasting success.
Why Leading Franchise Brands Choose Franchise Business Review
Independent & Franchise-Only
We are a third-party research firm focused solely on franchising. No spin. No sugarcoating. Just credible data your team and your candidates trust.
Benchmarks That Actually Mean Something
Your results are stacked against true franchise-industry norms, not generic cross-industry averages. That context turns numbers into decisions.
From Insights to Outcomes
You get more than a report. We deliver executive summaries, action plans, and coaching so your team can move quickly and confidently.
Proof That Moves Candidates
FBR recognition and awards translate your people metrics into market credibility, making development conversations easier and validation faster.
20 Years of Franchise Depth
Your results are stacked against true franchise-industry norms, not generic cross-industry averages. That context turns numbers into decisions.
Research That Pays Off
Clients consistently tell us that the ROI from stronger validation, improved retention, and faster development more than covers their investment.
Why Leading Franchise Brands Choose Franchise Business Review
Independent & Franchise-Only
We are a third-party research firm focused solely on franchising. No spin. No sugarcoating. Just credible data your team and your candidates trust.
Benchmarks That Actually Mean Something
Your results are stacked against true franchise-industry norms, not generic cross-industry averages. That context turns numbers into decisions.
From Insights to Outcomes
You get more than a report. We deliver executive summaries, action plans, and coaching so your team can move quickly and confidently.
Proof That Moves Candidates
FBR recognition and awards translate your people metrics into market credibility, making development conversations easier and validation faster.
20 Years of Franchise Depth
Your results are stacked against true franchise-industry norms, not generic cross-industry averages. That context turns numbers into decisions.
Research That Pays Off
Clients consistently tell us that the ROI from stronger validation, improved retention, and faster development more than covers their investment.
Voted a Top Franchise Supplier For 2025 By ENTREPRENEUR
Each year, Entrepreneur Magazine releases their rankings of the Top Franchise Suppliers based on survey feedback from over 1,000 franchisors. Franchise Business Review was recognized for the third year in a row for quality of services in both the Consulting/Development and Events categories.
Voted a Top Franchise Supplier For 2025 By ENTREPRENEUR
Each year, Entrepreneur Magazine releases their rankings of the Top Franchise Suppliers based on survey feedback from over 1,000 franchisors. Franchise Business Review was recognized for the second year in a row for quality of services in both the Consulting/Development and Events categories.
What We Do
A complete people-insights and activation platform for franchise systems.
Franchisee Satisfaction Surveys
Measure the health of your system, pinpoint risks and opportunities, and boost validation.
Employee Engagement Surveys
Retain top talent and improve unit performance with actionable org- and unit-level insights.
Customer Satisfaction Surveys
Turn guest feedback into repeat visits, higher ticket, and stronger local reviews.
Candidate Experience Services
Audit and optimize the journey from lead to signed agreement to accelerate development.
Franchise Validation
Equip candidates and your franchisees with transparent, third-party proof.
Lead Generation
Reach a high-intent audience of franchise buyers researching brands on FBR.
Advertising & Marketing
Put your story in front of the right people with credible, content-led exposure.
What We Do
Candidate Experience Services
Audit and optimize the journey from lead to signed agreement to accelerate development.
Franchise Validation
Equip candidates and your franchisees with transparent, third-party proof.
Lead Generation
Reach a high-intent audience of franchise buyers researching brands on FBR.
Advertising & Marketing
Put your story in front of the right people with credible, content-led exposure.
A complete people-insights and activation platform for franchise systems.
Franchisee Satisfaction Surveys
Measure the health of your system, pinpoint risks and opportunities, and boost validation.
Employee Engagement Surveys
Retain top talent and improve unit performance with actionable org- and unit-level insights.
Customer Satisfaction Surveys
Turn guest feedback into repeat visits, higher ticket, and stronger local reviews.
Franchisee Satisfaction Surveys
The gold standard for understanding owner health and system performance
We survey your franchisees using FBR’s proven questionnaire, then benchmark results across franchising. You will know exactly where you stand, why, and what to do next.
You get:
-
Executive dashboard and benchmarks by system, cohort, tenure, and more
-
Key drivers analysis that ties scores to outcomes like growth and profitability
-
Priority action plan with quick wins and strategic plays
-
Development-ready proof points to improve validation
Franchisee Satisfaction Surveys
The gold standard for understanding owner health and system performance
We survey your franchisees using FBR’s proven questionnaire, then benchmark results across franchising. You will know exactly where you stand, why, and what to do next.
You get:
-
Executive dashboard and benchmarks by system, cohort, tenure, and more
-
Key drivers analysis that ties scores to outcomes like growth and profitability
-
Priority action plan with quick wins and strategic plays
-
Development-ready proof points to improve validation
Employee Engagement Surveys
Happier teams, stronger brand
We capture unit-level and/or corporate employee feedback, then surface the actions that lift retention, performance, and culture.
You get:
-
Heatmaps and trend lines by location, role, and tenure
-
Manager scorecards and coaching prompts
-
Industry benchmarks to show where you lead or lag
-
Ready-to-share talking points for internal comms
Employee Engagement Surveys
Happier teams, stronger brand
We capture unit-level and/or corporate employee feedback, then surface the actions that lift retention, performance, and culture.
You get:
-
Heatmaps and trend lines by location, role, and tenure
-
Manager scorecards and coaching prompts
-
Industry benchmarks to show where you lead or lag
-
Ready-to-share talking points for internal comms
Customer Satisfaction Surveys
Turn feedback into five-star performance
Understand customer satisfaction by location and daypart, then act on the moments that matter most.
You get:
-
NPS and CSAT by unit with alerts for at-risk locations
-
Aanalysis that prioritizes the fixes that move revenue
-
Review-response and reputation management guidance
-
Board-ready rollups for brand health
Customer Satisfaction Surveys
Turn feedback into five-star performance
Understand customer satisfaction by location and daypart, then act on the moments that matter most.
You get:
-
NPS and CSAT by unit with alerts for at-risk locations
-
Aanalysis that prioritizes the fixes that move revenue
-
Review-response and reputation management guidance
-
Board-ready rollups for brand health
FBR Awards
Recognition that builds credibility
Our annual awards, including the Top 200 Franchises and category-specific lists, are based entirely on franchisee satisfaction data. No pay-to-play. Recognition from FBR signals healthy systems and strong leadership, giving candidates a credible reason to choose you.
Why it matters:
-
Third-party proof you can share in development, recruiting, and PR
-
Increased visibility across FBR’s content and audience
-
A morale boost for franchisees and corporate teams
-
Badges and creative assets to extend your reach
FBR Awards
Recognition that builds credibility
Our annual awards, including the Top 200 Franchises and category-specific lists, are based entirely on franchisee satisfaction data. No pay-to-play. Recognition from FBR signals healthy systems and strong leadership, giving candidates a credible reason to choose you.
Why it matters:
-
Third-party proof you can share in development, recruiting, and PR
-
Increased visibility across FBR’s content and audience
-
A morale boost for franchisees and corporate teams
-
Badges and creative assets to extend your reach
FBR Franchise Development & Marketing Solutions
Franchise Validation
Empower candidates with third-party owner sentiment data, structured calls, and consistent messaging so they leave validation confident and informed.
You get:
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FBR-backed validation briefs and data snapshots
-
Franchisee talking points and expectations guide
-
Candidate call frameworks and feedback capture
-
Development materials that keep the story consistent
Lead Generation
Tap into FBR’s audience of franchise seekers evaluating opportunities and comparing brands.
You get:
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High-intent leads sourced from FBR content and lists
-
Targeting by category, investment level, and location
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Performance reporting and optimization guidance
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Add-ons that pair lead gen with FBR Awards and content placements
Content Marketing
FBR’s Content Marketing programs pair your brand’s unique perspective with our independent, data-backed reputation. We help you create thought leadership content that buyers pay attention to and that drives your credibility in the franchise marketplace.
You get:
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Sponsored content and articles written by FBR’s editorial team
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Research-driven stories that showcase your expertise
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Content distribution across FBR’s channels for maximum visibility
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Flexible formats including blog posts, webinars, and more
Brand Exposure
Use FBR to directly showcase your brand to serious buyers researching opportunities on our platform. We offer awareness with built-in credibility, powered by FBR’s reputation as the independent voice of franchising.
You get:
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Premium placement on FBR’s high-traffic website and franchise lists
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Targeted advertising by category and investment level
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Badges and creative assets to highlight your recognition
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Multi-channel promotion to extend your reach beyond our site
How FBR Helps Franchise Industry Leaders
What’s your role?
BRANDS WE WORK WITH
Brands We Work With
Austin, TX | October 28-30, 2026
FBR Summit is the only conference designed specifically for franchise operations and HR leaders who want to strengthen their systems from the inside out. This one-of-a-kind event brings together franchise pros from across the industry for real talk on what’s working, what’s not, and how to better support franchisees and teams. With a focus on candid conversations, peer-led sessions, and practical takeaways, Summit delivers insights you can actually use. Spots are limited so register today to save yours.
