Co-founder and president Shannon Wilburn recalls the “a-ha” moment when she realized she was missing out on the goldmine of data in her FBR survey.
As part of our ongoing series highlighting our Top Franchises, FBR asked Pet Supplies Plus Franchise Development Specialist Christine Schultz some questions to uncover what it is that makes Pet Supplies Plus a best-in-category brand.
Franchisors often ask us how they can encourage their franchisees to participate and boost survey participation rates. We recently unearthed this 2019 video of Charles Watson, CEO of Tropical Smoothie Cafe, inviting his franchisees to take our survey, and we couldn’t help but share!
Dennis Maple, president and CEO of Goddard Systems, Inc., explains how they use their annual FBR franchisee satisfaction survey to baseline against competitors as well as their own goals for success.
How Christian Brothers Automotive Has Changed the Way They Do Business Using Franchisee Satisfaction Data
Christian Brothers Automotive president Donnie Carr shares how their FBR survey results inform strategic planning throughout the organization from operations to development to franchisee support and franchise culture.
We talk with Maddi Park of MaidPro as part of our ongoing series highlighting the 2021 Franchisee Satisfaction Award winners. Maddi discusses how they make franchisee satisfaction data an integral part of their franchise marketing strategy.
What can franchise leaders do to keep employees engaged while the workplace and workspace continue to evolve through the pandemic? Learn the four things franchise franchise organizations should be doing for their employees to increase engagement in the COVID-19 world.
Justin Bredeman, CEO of Soccer Shots, talks with FBR about why they were committed to surveying franchisees amidst the challenges of the pandemic, how they used the survey data to identify areas for improvement and measure performance, and the post-pandemic outlook.
As part of FBR’s ongoing series spotlighting 2021 Franchisee Satisfaction Award Winners, FBR talked with Team Logic IT’s president Dan Shapero about strengthening franchisee relationships, adapting franchisee support during the pandemic, and how they have continued to generate demand for the brand in terms of new store sales, new store awards, and territory expansion.
In our continuing series spotlighting our 2021 Best-in-Category Franchisee Satisfaction Award Winners, Payroll Vault president & CEO Sean Manning talks with Nicole Dudley, Director of Client Relations at Franchise Business Review, about the “hypertransformation” in business over the past year, as well as how they use their survey data to drive goal-setting and measure success.
The pandemic disrupted many businesses - some struggled to survive while others were able to drive innovation. So where does that leave franchise CEOs who are committed to the health of their system? Implementing these three strategies with a critical focus on people is crucial for success.
FASTSIGNS' Mark Jameson talks with FBR about why franchisee satisfaction is one of the four key pillars of FASTSIGNS mission, how they use FBR’s data to bring in high quality candidates who are aligned with their culture, and how the pandemic drove rapid innovation in their business.
Getting franchisees to their "point of clarity" can turn around underperforming franchisees and drive greater system performance overall. Scott Greenberg, author of The Wealthy Franchisee, shares how to get franchisees into the right mindset to boost performance, increase satisfaction and grow your brand.
What does the future hold for franchising? We asked some of the thought leaders in franchising to look into their crystal balls and reveal their predictions for 2021.
With high-profile franchise systems making headlines for exploiting franchises with unfair and deceptive practices, how can brands that foster strong, supportive franchisor-franchisee relationships differentiate themselves? Here are five things you can do to set your brand apart.
While some franchise brands were able to continue to thrive through the events of 2020, many have had to lay off or furlough employees and/or had franchisees whose businesses didn’t survive - all of which can also take a toll on franchise culture. It’s more important now than ever before to assess your company culture and take steps to fix the parts that are broken. These 12 steps can help you get started
Listen to inspiring stories from two of franchising's most inspiring female leaders in the Her Success podcast series from the Women's Franchise Committee.
Michelle Rowan, president & COO of FBR, recently sat down with Michael Arrowsmith, Chief Development Officer of Pinch A Penny, a pool retail, service and repair franchise, to talk about their culture, what candidates are looking for when researching potential franchise investments, the recession, growth outlook, and training and support for franchisees.
With protests continuing across the country, it’s clear we need systemic change to end racism. Franchising is positioned to lead the way by supporting franchisees and employees. Here are five ideas we’re sharing from what we’re reading and hearing from people in our industry.
Peer groups are a recognized and respected tactic used by franchise brands to facilitate internal knowledge sharing and invigorate their system. They are a proactive mechanism for franchise systems that want to truly leverage the collective knowledge and experience to improve unit results and brand performance. But even in the best systems, peer groups can eventually start to lose their effectiveness. If your peer groups are no longer functioning as effectively as they should, these five tips can help reinvigorate them.
When you survey your franchisees, it's critical to share it with your entire executive team if you want to truly cultivate a data-driven mindset in your organization. The insights we collect on our surveys can help every team in your organization identify priorities, track their progress and meet their goals. Find out how each of your teams can benefit from having FBR walk them through your data together.
Over the past 15 years we've worked with more than 1,100 franchisors who understand the value of franchisee surveys, but we’ve also encountered many who buy into myths and misconceptions that simply don’t hold water. Here, we separate fact from fiction.
Most of us are aware that communicating - and communicating quickly and often - is critical in times of crisis. But while most of us are focused on outbound communication to employees, franchisees and customers, it’s important not to lose sight of the fact that communication is a two-way street. Learn how to ensure you have a plan for franchisees and employees to communicate their needs and concerns to you.
Franchisee satisfaction is a primary indicator of long-term system growth and success in measuring the health of any franchise system, but if you're wondering what the ROI of franchisee satisfaction surveys is, read on for 8 ways you'll get a return on your investment of time and money - and drive franchise system growth.
Franchisee associations, which are typically meant to represent the interests of the franchisee to the franchisor, are usually organized independently of the franchisor, and can play a key role in whether the franchisee/franchisor relationship is positive and productive, or negative and combative. Learn how to work with your franchisee association and positively impact the growth and profitability of your system.
FBR's president Michelle Rowan shares her three personal takeaways from Brené Brown on vulnerability, as well as how they apply to franchising.
Like other businesses across the country and the world, franchises have had to get creative in how they deliver their products and services - from implementing curbside pick-up to going entirely digital to completely changing priorities - basically overnight. We asked them to share their Smart Ideas for getting it done and here's what they told us.
Franchisors frequently implement new programs with the intention of adding value for all (or most) of their franchisees, but oftentimes, it’s hard to create programs that impact the more experienced, high-achiever franchisees in your system who have already figured out how to be successful. Franchise peer groups, however, can inspire and motivate all franchisees, including those already successful and mature franchisees, and give them the tools to take their businesses to an even higher level.
Many leaders are trying to adapt to running teams and their businesses remotely. How can you maintain, or create a remote culture while everyone is online instead of in-person? And how do we rebuild culture when remote workers return to the office? Consider these ideas for creating or maintaining company culture while working remotely during COVID-19 and how to rebuild culture after returning to the workplace.
Here at Franchise Business Review, we talk about ways we can contribute to supporting the franchise industry during COVID-19. With our Smart Ideas Project, we want to collect and share more ideas that are working in this crazy time - I hope you’ll share yours. We plan to share these ideas that might help support or inspire others as we look for ways to protect or pivot our businesses.
Within days of COVID-19 becoming a health and economic crisis, numerous organizations and companies made resources available to provide assistance and forums to connect us and guide us through this. To make them easier to access, we’ve compiled a list of the COVID-19 franchise resources we’ve come across. The list is not exhaustive and we are updating as more resources become available.
Franchise Update's Leadership and Development Conference is a must-attend event. In case you missed it, FBR president Michelle Rowan shares the four major takeaways from the event on how to create a culture of growth in your organization.
What are the biggest challenges facing franchise operations teams? FBR's president Michelle Rowan joined over 175 operations leaders and had a unique opportunity to facilitate two days of discussion around where their focus is and the best practices they're using to overcome obstacles.
There is no metric that better predicts success or foreshadows issues within a system than the sentiment of its franchise owners. Measuring and managing franchisee satisfaction is the best way to build a system in which everyone wins.
As we celebrate this fourth of July, FBR's president Michelle Rowan reflects on the freedoms we enjoy and the value of listening to and carefully considering the opinions of others in our communities, families, even our franchise systems, in order to drive positive change.
FBR sat down with Any Lab Test Now to talk about how they have seized a unique position in the healthcare consumerism sector and their approach to innovation in franchising, particularly when it comes to franchisee support.
How an Emphasis On Building Lasting Relationships Has Made Home Instead the #1 Senior Care Franchise
In this Interview with Jeff Huber, President & CEO of Home Instead Senior Care, he talks with FBR about the deeply personal experience that led to the inception of Home Instead and continues to guide their business philosophy.
Foster high performance within your franchise with these 10 simple steps. Follow this checklist, commit to franchisee satisfaction and results will follow.
Celebrate International Women's Day with three simple, yet profound ideas gleaned from the legendary Ruth Bader Ginsburg. Franchise Business Review's President and COO, Michelle Rowan, explores lessons learned from the feminist icon, the value of women in her personal life and their role in the industry.
Despite it's critical importance, culture is frequently overlooked by leadership. This eBook examines the three foundational components of a positive franchise culture—and provides practical advice for franchise leadership teams for creating and maintaining a culture that leads to greater productivity and profitability.
Everyone's talking about organizational culture these days, but it can be squishy topic - hard to define and even harder to shape. To help understand what makes for a positive culture, we asked 10 franchise leaders at top-performing franchise companies how they would describe their brand’s culture. See what they told us.
We're surveying EVERYONE that works in the franchise industry to find out what they think of their job, team, and company. Share your experience with us and help us identify the best places to work in franchising!
We’ve pulled together this list of the top 5 must-have resources for emerging brands, full of the best practices we’ve collected over a decade from franchisors who are growing their brands strategically while maintaining a system of highly satisfied (and profitable) franchisees.
There’s so much to know and learn as a new franchisee – and so much ‘paper work’ coming down from HQ, that franchisees often get lost in a barrage of paper, rather than focusing on the big picture. That can lead to your franchisees unknowingly sabotaging your brand and their customer satisfaction. Nancy Friedman, President of Telephone Doctor Customer Service Training, outlines five common phrases that can sabotage a business and how to mitigate them.
Franchise culture NEEDS to be an operational priority - starting with leadership, but really for everyone in your organization. The challenge is knowing where to start. Join FBR at the IFA Operations Seminar in Tampa this fall to learn the secrets of creating a winning culture from leading franchisors.
Yogi Bear's Jellystone Park Campground started in 1969 and is most known for its family-friendly, outdoor entertainment - and of course, the iconic Yogi Bear character - but they are anything but old-school. Find out how they use innovation to drive sales and profitability.
If you didn't get a chance to catch the closing session at the 2018 IFA Convention, you missed out. Luckily, we have the video. Dale Carnegie's Joe Hart shared how seeing FBR's survey data made regaining franchisees' trust his #1 priority.
Just like peanut butter and jelly, Batman and Robin, yin and yang...operations and development are better together. When they join forces, deals close faster and revenue rises. Register for FBR's Performance Series to hear leading franchisors share practical ideas for achieving alignment between teams.
The most successful CEOs lead by taking cues from what their franchisees are saying. Learn the three things that ALL CEOs should be doing if they truly care about the health and wealth of their system.
FBR’s CEO, Eric Stites, recently talked with Crunch’s CEO and Founding Partner, Ben Midgeley, about fanchisee-franchisor relationships, being “unamazonable”, and creating a culture of listening.
Nike made a mistake that cost them billions when they lost their endorsement contract with Golden State Warriors superstar Stephen Curry to Under Armour. Don't make the same mistake Nike did when it comes to your franchisees.
Sales is all about storytelling: Connecting with your audience on a human level. And while data - cold hard numbers - may not seem like it gives your audience the warm and fuzzies, data is actually a powerful storytelling tool. These tips and tricks will show you how to leverage franchisee satisfaction data at every stage of the sales funnel to meet and exceed your franchise recruitment goals.
Yogi Bear's Jellystone Park Camp Resorts was named one of Franchise Business Review’s top 200 franchises of 2018. We recently sat down to chat with Jim Westover, VP of Operations, to talk about the franchise’s growth over the past 50 years and how their focus on brand differentiation and franchisee education has been a critical factor in becoming a top choice for franchise buyers.
Discovery days are an integral part of every brand’s development process. They are a way to set appropriate expectations and expose candidates to what it’s like to be a part of your franchise brand. Here are five ideas to make your discovery day more effective and make sure the candidates you choose will turn out to be successful franchisees.
Dave Mattson, CEO of Sandler Training, explains why Sandler surveys with Franchise Business Review, and shares his thoughts on why franchisees find it valuable as well as how Sandler uses their feedback to make continuous improvements and grow the brand.
Business intelligence is all about using data to make informed decisions for your organization. It applies data analysis to glean actionable insights, identify risks and opportunities, and guide strategic plans. If you’re not collecting franchisee satisfaction data, you’re missing a critical piece of business intelligence. And that means you’re putting your entire system at risk.
We all know the adage that “content is king,” but not everyone takes it to heart. Learn three ways you can use franchisee satisfaction data as part of a solid content marketing strategy to bring in more candidates and close deals more quickly.
It’s no big secret that business owners of all types get bored after a few years of being in business. When it comes to franchising, it’s even more crucial to keep them engaged - especially the more senior franchisees. These four tips will help you re-engage senior franchisees and break out of their performance plateau.
It’s no secret most people read online reviews of a product or service before making a purchase. While most franchisors expect and encourage franchise candidates to contact their existing franchisees as part of the validation process, more and more are starting to realize they need to have reviews of their system online to grab candidates’ interest in the first place.
Successful franchisors make growing their franchise brand look easy, but it rarely is. How do they do it? For a little inspiration, read advice shared by franchisors at leading brands.
The energy behind small, but growing franchise brands is often fueled by the passion, culture, and core values of its founders, staff, and franchisees. As a brand grows, those things tend to get diluted or take a back seat to other priorities. Pulse surveys can help you keep your franchise on track and keep franchisees and corporate staff from disengaging.
Franchise Business Review interviewed Chris Willems, who recently invested in a 2 Men And A Truck franchise. Chris shares how Franchise Business Review’s research played a major role in his due diligence process and ultimately led him to select Two Men And A Truck from the 10 brands he was considering.
Learn how the Golden Corral franchise system more than doubled its franchisee satisfaction survey participation - and lived up to its commitment to giving its operators a voice - by partnering with Franchise Business Review.
Franchise Business Review recently spoke with franchise executives from three leading brands to learn how they have successfully incorporated video into their communications with franchisees to boost participation in their annual franchisee satisfaction surveys. See what they shared.
Franchisee satisfaction is a primary leading indicator of current system health and a predictor of future performance and long-term system growth. If the brand you’re investing in doesn’t provide you with recent, detailed, third-party research on their franchisees’ satisfaction, it could be a red flag.
When was the last time you did a communications audit? Probably too long ago. Strategic communication is a critical component in your organization's ability to reach and exceed business objectives. And just as you would with other key areas of your organization like operations, marketing, and finance, communication must be reviewed, directed, adjusted, and monitored to ensure the best possible outcomes.
Do your Field Consultants understand that every request they make of a franchisee should be aligned to how this protects the brand, improves profitability, or creates happier customers? Learn why alignment is more powerful than compliance and more effective in achieving franchise best practices.
A recent article in the Financial Post pointed out the importance of collecting financial information for franchisees --and having it well-organized and recorded--when it comes to franchise valuations. The same rule applies to franchisee satisfaction.
Learn some of the ways EmployBridge has successfully used their annual conference as part of an overall effort to improve and foster franchisee engagement.
If you can commit to focusing on one area to work on each month and embedding it into your corporate culture, you may find that a step-by-step approach to change can end up making a big difference. This eBook lay out 12 best practices you can implement over the course of a year to increase satisfaction and improve productivity.
Pulse surveys are a fast, easy, relatively inexpensive tool to measure system performance. Learn what makes a successful pulse survey and how to implement them in your system.
In this second installment of FBR Research Insights, franchisors share their development challenges and how they’ve addressed them to improve performance. Get practical advice and tools to help you attract better candidates and close more deals with the right franchisees.
Marco’s Pizza opened 113 stores in 2015, with revenue growth of 23.5% over the previous year. President and Chief Operating Officer, Bryon Stephens, shares some of the strategic revenue boosting approaches the brand has taken.
More than ever, savvy franchise buyers are honing in on your FDD’s Item 19. After all, it’s the closest they can get to answering the almighty question, “How much money can I expect to make?” Following these three tips can make your Item 19 accurate, precise, and engaging.
Effective coaching is a crucial tool for boosting performance. If you want your franchise “team” to take their performance to the next level, these four tips can help you show them how to get there.
FBR Insights, Issue No. 1, Spring 2016 We asked franchisors across North America to share the innovative ways they’re moving the needle on franchise performance. Our goal was simple: to gather the collective brainpower across top franchise brands and share as many smart ideas as possible on ways to improve business performance. The results are compiled here in the 2016 Smart Ideas project, the first in our series of reports for exclusively for franchise professionals.
The Ops Series brings together some of the most experienced and innovative franchise executives in the business today. With five action packed sessions, you’ll get smart on how to improve performance, increase profitability, and drive bottom line results.
Learn five key strategies to effectively use your survey results to strengthen personal connections with your franchisees, build a culture of transparency, and get franchisees excited about their future with the brand.
Earlier this year, we launched the Smart Ideas Project to ask franchisors to share innovative ways they are moving the needle in franchise performance. We’ve compiled the most practical and innovative ideas your franchising peers are using successfully for you to consider, share, and implement in your own organization.
Franchisors that lead their sectors proactively seek feedback from franchisees, customers, employees and/or candidates because they understand doing so positively impacts their bottom line. Read on to learn a few ways to leverage survey data that you may not have considered.
Listen in to this Boefly webinar to hear FBR President and COO Michelle Rowan and other franchise executives share best practices in franchise surveys.
Franchise brands with strong cultures have extremely high satisfaction and engagement among their franchisees. But cognitive culture is only half the story. Research cited by Harvard Business Review article points out that emotions are central to building the right culture.
Most franchise companies have a crystal clear vision of where they want to go. But the mistake many franchisors make is not requiring their franchisees to have their own vision. Implementing a franchisee vision plan program is the most effective way to set expectations and align franchisees’ goals with the goals of the organization. Learn how to start putting vision plans to work in your organization with these free resources.
This eBook is a must-read for any franchisor that wants to increase franchisee satisfaction and improve performance across your system.
Learn three steps you can take to build in transparency to keep existing franchisees satisfied and engaged, and attract new franchisees to your brand.
How does Franchise Business Reviews’ staff stays inspired and motivated? Check out our latest list of great reads. CEO Eric Stites recommends Making Idea Happen: Overcoming the Obstacles Between Vision and Reality. According to productivity expert Scott Belsky, no one is born with the ability to drive creative projects to completion. Execution is a skill that must be developed by building your organizational habits and harnessing the support of your colleagues. Read on for more inspiring titles.
The ultimate goal of surveying your franchisees is to gain objective insights into how to improve operational performance to get better results. In order to do that you need to pull out the gold hidden inside! These 10 ideas for digging into your data will help you understand what drives your franchisees’ behaviors and beliefs, and apply metrics to improving franchisee relations.
All franchise buyers do varying degrees of due diligence before investing in a brand. The difference is that today more and more prospective franchisees are looking at franchisee satisfaction data in addition to financial benefits, lifestyle, and the training and support they’ll receive. See what current franchisees have to say about franchisee satisfaction as a key factor in choosing a franchise.
Download Franchise Business Review's whitepaper, Top 10 Roadblocks Standing in the Way of Franchisee Satisfaction and learn how to identify [...]
http://vimeo.com/135080066 The data provided by Franchise Business Review gives franchisors a wealth of insights that help them grow their [...]
If McDonald’s current relationship with its franchisees is not enough for you to invest in understanding what the majority of your franchisees are happy with and what they are not pleased with, consider the many system-strengthening benefits satisfied franchisees deliver.
Having a strong culture of transparency is critical for the long-term success of your franchisees and your system as a whole. Franchisees can easily get distracted as their business grows, which will ultimately stall their growth. Being 100 percent transparent as an organization will keep you and your franchisees laser-focused on things that really matter.
Prior to spending the bulk of your budget on advertising, online lead generation, or attending shows to generate interest from potential franchisees, it's crucial to address things your franchisees aren't happy about. Why? Because your franchisees’ feedback can make or break a deal when trying to bring a new franchisee on board.
Register now for Franchise Business Review's 2015 Franchisee Satisfaction Awards, part of a national project that looks at franchisee satisfaction among the country’s most popular franchise brands.
No matter how “good” your system is, there’s a little bit of dummy in every organization. If any of these sound like someone you know, now is the time to address it – they could be holding you back from being truly GREAT.