survey myths
Published June 25, 2026

Myth vs Fact: What Franchisors Get Wrong About Franchisee Surveys

For more than 20 years, Franchise Business Review has surveyed franchisees across over 1,300 brands to help franchisors understand what their owners are really thinking. This guide distills two decades of that independent research into the franchisee survey myths worth busting and the warning signs worth watching.

Download our free guide and you’ll learn:

  • The 10 most common myths that keep franchisors from surveying their owners, and why each one falls apart under the evidence
  • Four warning signs that dissatisfaction is already taking root in your system, even when the financials look fine
  • What separates top-performing brands from the ones quietly losing ground

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