Do you really know how your franchisees are feeling… or saying to your franchise candidates? Take this two-minute quiz to find out if your franchisees really love the brand or if you’ve still got some work to do.Take the Quiz
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Business culture exists in every company, whether it’s managed effectively by the leadership team, or is the result of neglect. But despite its critical importance, culture is frequently overlooked by leadership, and the result is a lack of clarity and purpose. This eBook examines the three foundational components of a positive franchise culture—and provides practical advice for franchise leadership teams for creating and maintaining a culture that leads to greater productivity and profitability.Read more
This whitepaper by Roger McCoy, Franchise Business Consultant at Direct Energy, explores what determines an organization’s culture, why franchises are even more dependent on culture than other business models, the foundations required for building a positive culture, and the role of franchise leadership in creating a positive culture that in order to drive productivity and profitability.Read more
If you’re ready to start using franchisee satisfaction data to guide your business objectives, but still need buy-in from other leaders in your organization, we’ve outlined some key points to help you start a conversation with them and make a case for investing in franchisee satisfaction.Read more
We often hear that the data we provide has helped our clients identify key issues among their franchisees, but it can sometimes be difficult to put an operational value on tracking franchisee attitudes. In this webinar, we speak with three franchisors about how moving the needle on satisfaction has also helped them grow their brand, both in same-store sales and new development.Read more