Creating a Positive Culture in Franchising

Resource Center | Research | Wed Oct, 2018 | 1 min read

Ali Forman

Ali Forman, Director of Editorial Content

Franchise Business Review

This whitepaper by Roger McCoy, Franchise Business Consultant at Direct Energy, explores what determines an organization’s culture, why franchises are even more dependent on culture than other business models, the foundations required for building a positive culture, and the role of franchise leadership in creating a positive culture that in order to drive productivity and profitability.

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About The Author

Ali Forman

Ali Forman, Director of Editorial Content

Franchise Business Review

As the Director of Editorial Content, Ali leads FBR’s content strategy and creates high-quality, engaging resources to educate and inspire both franchise companies and future franchise owners. Ali’s previous experience includes senior marketing communications and content development roles in the employee benefits, data privacy, and publishing sectors. She lives in Maine with her husband and two sons.

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