Candidate Experience Surveys
It’s good to know what’s working. It’s better to know what’s not.
STOP GUESSING. START CONVERTING.
Have your development efforts hit a wall? Is your marketing bringing in leads that don’t convert? Are candidate conversations resulting in dead ends?
What’s going on?
Before you spend countless hours analyzing sales trends and crunching marketing numbers, why not just ask?
Candidate experience surveys identify disconnects in your development process with short, targeted questions designed to uncover the real reasons candidates decide not to join your system (and even help you revive some of those leads you thought were dead.)
DEMYSTIFY THE SALES PROCESS
All the blood, sweat, and tears (not to mention dollars) you’re pouring into marketing are wasted if the candidate experience doesn’t match your message.
Illuminate The Process
A sales audit lets you know exactly what the buying experience is truly like from start to finish.
Real-Time Measurement
We’ll “shop” your brand from the perspective of a potential candidate, provide you with real-time online access to the data, and aggregate responses on how your sales and development teams are handling:
Support Your Team’s Progress
Understand how quickly and how often your development team responds to leads, and if they’re having effective conversations.
Valuable Perspectives
Know exactly what franchisees say when a candidate calls and prepare appropriate responses.
Assess Every Touchpoint
Find out if your franchisees are providing a superior customer experience that matches your brand promise.
THE PROCESS
How the FBR Candidate Experience Survey Works
Launch Your Survey
Surveys can be launched within 48 hours and we’ll partner with you to craft custom questions to gather feedback in areas unique to your system.
Get Real-Time Data
FBR collects data and generates custom reports. Use the interactive reporting platform to see real-time results as they come in and uncover trends and insights.
Apply Insights
Celebrate what’s working and make system-wide improvements to boost candidate conversion. We partner with you to ensure you understand your data and steps you can take to use it.
Ongoing Feedback
Make sure you always have the most up-to-date data. Schedule ongoing survey work to monitor the overall health of your process and check in on specific areas of improvement, new initiatives, and more.
THE FBR ANALYTICS PLATFORM
Don’t Just See Your Results. Use Them.
An easy-to-use interactive analytics platform
Gain real-time access to the insights you need to make decisions that drive performance. The Franchise Business Review platform gives you a faster, simpler way to identify what’s working and what needs attention.
The cloud-based analytics tool lets you:
- Easily filter data to pinpoint areas where your system is thriving and where you need to take action.
- Compare your brand to your industry peers or all of franchising.
- Create custom reports in seconds.
- Visually identify strengths and weaknesses using heatmaps.
WONDERING HOW FRANCHISE BUSINESS REVIEW HAS HELPED OTHER FRANCHISORS?
A group of voracious learners and problem-solvers, he Franchise Business Review team is constantly compiling insights, sharing success stories from franchisors, and drafting resources meant to help your brand improve. Visit our Resource Center and explore a wealth of useful tools just waiting for your attention.
“We were trying to find a third party who could honestly tell us how we’re doing and after working with the FBR team, we realized quickly that the value we received had far exceeded our expectations. There is nary a better value proposition in franchising than the FBR surveys.”
Kris Stuart
Co-Founder & COO of Bloomin’ Blinds
