• 2025 Franchising Content Calendar

Franchising Content Calendar

By |2024-12-12T16:57:29+00:00December 12th, 2024|Resources, Tools and Templates|

Content marketing is a must for so many reasons - brand awareness, thought leadership, customer engagement, and of course, SEO. But without thoughtful advance planning, it can be challenging to keep all the moving parts of your content strategy on track. This free, customizable franchising editorial calendar will help you plan your content strategy for the year and keep track of key dates and events for pushing out your content.

  • 7 Danger Zones to Franchise Performance Presentation

7 Danger Zones of Franchise Performance

By |2024-02-20T16:44:08+00:00February 14th, 2024|Resources, Webinars|

Each year, Franchise Business Review surveys thousands of franchise owners to benchmark satisfaction in the areas most critical to franchise performance. This year’s data revealed seven surprising “danger zones” that negatively impact system success.

  • Franchising at Work Awards Entry Kit

Franchising at Work Awards Entry Kit

By |2024-06-21T18:17:17+00:00January 15th, 2024|Research, Resources|

Franchise Business Review's Franchising at Work Awards honor franchise companies that have created an outstanding workplace culture and that make employee engagement a top business priority. Download the official Franchising at Work Awards Entry Kit to find out how to qualify.

  • Franchise Hiring Guide

Franchise Hiring Guide

By |2023-04-12T15:16:58+00:00January 20th, 2023|eBooks and Whitepapers, Resources|

Top talent is getting harder to find and even harder to retain. If employee recruitment and retention are a concern for your franchise organization, this hiring guide is a must-read to make sure your hiring and retention strategies outperform other companies competing for the best employees.

  • Franchise Advisory Council (FAC) Workbook

Building a Franchise Advisory Council That Gets Results

By |2021-07-15T19:22:23+00:00July 15th, 2021|Resources, Tools and Templates|

Franchise Advisory Councils are a critical business and relationship-building tool: They build franchisee loyalty and trust, increase support and buy-in to corporate initiatives, create better programs, and minimize resistance to change. This workbook is for franchisors who are considering creating an (FAC) but aren’t sure where or how to start.

  • FBR Franchisee Satisfaction Awards Video

What It Means to Be an FBR Award Winning Brand

By |2021-01-12T13:39:05+00:00January 12th, 2021|Resources, Videos|

Being named a 2021 Top Franchise is an objective, third-party endorsement of the franchise brands that have stepped up to provide EXCEPTIONAL support and leadership during the crises this year. Watch now to see what it means to be an FBR Franchisee Satisfaction Award Winner.

Franchise Employee Culture in the New Normal

By |2020-11-12T15:59:55+00:00August 25th, 2020|Resources, Webinars|

As the country continues to reopen or increase restrictions again amidst the ongoing pandemic, what are the big takeaways for franchise companies? FBR talks with franchisors two franchisors to learn how they responded, how they adapted their communication and culture while the country was mostly in lock down, and how employee engagement data can be used to improve employee relations as we move forward.

  • Shoes Arrow

Disrupting the Lifecycle

By |2021-05-26T18:54:53+00:00February 18th, 2020|Resources, Webinars|

Franchisee validation is a clear and measurable indicator of operational soundness; however, the typical franchisee lifecycle shows that a new franchisee’s satisfaction usually declines after a few years – which can negatively affect validation and franchise sales. Learn unique approaches franchisors are taking to mitigate or break the franchisee lifecycle and turn those programs (and their franchisees) into a development tool.

  • Checkmark

Franchise Report Card

By |2021-05-26T19:35:53+00:00September 25th, 2019|Resources, Tools and Templates|

Franchise companies only achieve sustainable success and growth when their franchisees are satisfied with their performance. And the most satisfied franchisees feel that their franchisor is invested in their personal success. If you want to build a system where everyone wins, you need an action plan. That means understanding what you’re doing well and where you can improve. Start by downloading this free franchise report card to rate your system.

Women in Franchising 2019 Infographic

By |2021-05-26T20:02:36+00:00July 12th, 2019|Research, Resources|

Franchise Business Review compiled survey feedback collected over 18 months from 8.,800 female franchisees representing 266 franchise brands. 88% of female franchisees say they enjoy operating their business. Learn what the data shows about flexibility, financial expectations, income, and more.

  • Creating a Positive Culture in Franchising

Creating a Positive Culture in Franchising

By |2021-05-27T14:49:39+00:00October 3rd, 2018|Research, Resources|

This whitepaper by Roger McCoy, Franchise Business Consultant at Direct Energy, explores what determines an organization's culture, why franchises are even more dependent on culture than other business models, the foundations required for building a positive culture, and the role of franchise leadership in creating a positive culture that in order to drive productivity and profitability.

Franchisee Satisfaction and Your Bottom Line: Real-World Case Studies

By |2020-11-11T19:22:54+00:00July 6th, 2018|Resources, Webinars|

We often hear that the data we provide has helped our clients identify key issues among their franchisees, but it can sometimes be difficult to put an operational value on tracking franchisee attitudes. In this webinar, we speak with three franchisors about how moving the needle on satisfaction has also helped them grow their brand, both in same-store sales and new development.

Councils, Committees, and Advocates: Best Practices for Leveraging Franchisee Input and Rolling Out Changes

By |2020-11-11T19:23:20+00:00July 6th, 2018|Resources, Webinars|

A system with 500 franchisees handles communications very differently than one with 25, but regardless of size, franchisees demand that their voices be heard and respected -- and rightfully so. Still, finding the optimal strategy to solicit feedback, make decisions, and roll out changes while making sure everyone feels represented can be extremely difficult for any brand. Our panelists discuss how a brand of any size can create efficient, open communication channels to keep both franchisor and franchisees happy.

  • Group of people at a table with a Bar Graph Growth Moving Up Improvement Concept

Rising Tides: How Sharing Unit Level Data System-Wide Benefits Everyone

By |2020-11-11T19:23:33+00:00July 6th, 2018|Resources, Webinars|

We've often discussed the importance of collecting and analyzing unit-level data to help franchisees improve their profitability and grow their bottom line. This time, we focus specifically on WHY it's important not just to collect the data, but to share it with the entire system. Our panelists discuss what they share, how they overcome franchisee pushback, and what benefits they've seen by making this data available system-wide.

Tech Talk: Implementing the Right Technology at the Right Time for Your Franchisees

By |2020-11-11T19:23:50+00:00July 6th, 2018|Resources, Webinars|

If every franchise brand had a fully integrated, customized, easy to use, modular, cost-effective technology platform for their franchisees, operations would run very smoothly. Unfortunately, the perfect tech options seem too expensive for the brands that need them most and the questions involved with moving from one platform to another can quickly halt a much-needed upgrade. In this webinar, we speak with panelists who can clarify how to make the choice in platforms, when to make the investment, and the most seamless ways to roll out a new system.

  • binoculars representing transparency in franchising practices

Creating Franchisee Vision Plans (and Aligning Them with the CEO’s Vision)

By |2020-11-11T19:24:04+00:00July 6th, 2018|Resources, Webinars|

Franchisees are motivated by the potential to realize their dreams. Unfortunately, it can become very easy to lose sight of the long-term goals while dealing with the short-term challenges within the business. Working with franchisees to put their vision in writing can help them to stick to it and track their own progress, and helps YOU to make sure their vision stays aligned with the brand's so that both parties are working toward common goals.

The Tipping Point: Best Practices for Closing Franchise Deals

By |2020-11-11T19:24:19+00:00July 6th, 2018|Resources, Webinars|

You’ve nurtured ideal franchisees all the way through the sales pipeline; now all that’s left is to sign on the dotted line. This webinar will take you through practical strategies for closing franchise deals, including using discovery days and shadow programs, why you should reveal the good AND the bad to candidates, tools (checklists, templates, FAQs) to speed up validation, and how to deal with candidates who sabotage the validation process.

Wooing the Sophisticated Multi-Unit Franchisee

By |2020-11-11T19:24:31+00:00July 6th, 2018|Resources, Webinars|

Today 55% of the franchise industry is controlled by multi-unit unit operators. But landing a multi-unit operator can sometimes feel like reeling in a whale. This webinar will help you better understand what sophisticated multi-unit candidates look for when seeking a brand and how they evaluate it. You’ll learn tips and techniques for adapting your development process to multi-unit candidates and how to make your brand more attractive to the lenders that finance them.

  • lead generation

Attracting Better (Not More) Candidates: Finding the Right Franchisees

By |2020-11-11T19:24:44+00:00July 6th, 2018|Resources, Webinars|

Everyone wants more leads, but increasing the number of leads coming in doesn’t do you any good unless they’re quality leads. Listen to franchise development experts share their experience about what works best, tactics for marketing your brand to candidates, how to get more referrals, and how to convert more leads by being transparent throughout the sales process.

What Story Is Your Item 19 Telling?

By |2020-11-11T19:27:56+00:00May 10th, 2018|Resources, Videos|

More than ever, savvy franchise buyers are honing in on your FDD’s Item 19. After all, it’s the closest they can get to answering the burning question, “How much money can I expect to make?” FBR's President & COO Michelle Rowan shares three need-to-know tips to make your Item 19 accurate and engaging.

  • Top Quartile Performance 2018

The Link Between Franchisee Satisfaction and Performance

By |2020-11-11T19:28:30+00:00April 2nd, 2018|Research, Resources|

Franchise Business Review's data shows that brands with high franchisee satisfaction drastically outperform brands with low satisfaction on every key performance metric. This graphic illustrates the gap between brands in the top quartile of satisfaction and brands in the bottom quartile in annual unit growth, royalty revenue, franchisee turnover, and franchisee income.

  • Discovery Days tips

5 Creative Ideas for Discovery Days

By |2020-11-11T19:28:45+00:00April 2nd, 2018|Resources, Videos|

Discovery days are an integral part of every brand’s development process. FBR's President & COO Michelle Rowan shares shares the top five creative ideas shared by leaders from: Smoothie King, Mathnasium, College Hunks Hauling Junk, Right at Home, and InXpress in FBR's Development Webinar Series.

  • 5-Minute Friday Tips

4 Warning Signs of Franchisee Dissatisfaction

By |2024-11-18T15:23:28+00:00March 26th, 2018|Resources, Videos|

Using the data Franchise Business Review has collected from over 1,100 franchise brands, we've identified four warning signs that indicate that your franchisees are unhappy or disengaged - which means your system is at risk. FBR's Michael Kupfer talks about what you need to watch out for.

  • Item 19

3 Ways You’re Wasting Money

By |2020-11-11T19:31:23+00:00March 9th, 2018|Resources, Videos|

Nobody likes to waste money, but time and again, we see franchisors making simple mistakes that are costing them. In under three minutes, FBR's President & COO Michelle Rowan shares three ways you could be losing money - without even knowing it. Watch now to find out if your system is at risk and learn how to fix it.

  • franchise leads

Quiz: Find Your Perfect Franchisee Match

By |2020-11-11T19:36:03+00:00September 12th, 2017|Resources, Tools and Templates|

Is your current lead strategy getting you a million first dates, but no commitment? Do your leads seem great online but turn out to be duds? Are they putting out the vibe that they’re interested but never return your calls? Take our two-minute quiz to find out if your lead strategies are getting you to the final commitment ceremony or you’re losing out on great relationships.

  • Michelle Rowan, Franchise Business Review

Data Sharing as the New Franchise Industry Standard

By |2020-11-11T19:36:55+00:00August 18th, 2017|Resources, Videos|

Franchise candidates today expect transparency. They want access to data early on when researching franchise opportunities. In under five minutes, FBR President & COO Michelle Rowan shares TWO tips for leveraging franchisee satisfaction data online to give candidates the information they expect - AND speed up your development efforts.

  • Women in Franchising

Women in Franchising

By |2020-11-11T19:38:32+00:00April 11th, 2017|Research, Resources|

Franchise Business Review asked the franchise industry to nominate the women leading the way in franchising through exceptional leadership, knowledge, and creativity. This special report highlights some of the nominations we received, along with franchisee satisfaction data around women franchisees, resources, and advice from franchisors on building a more profitable system.

5 Tips for Overcoming Analysis Paralysis

By |2020-11-11T19:38:56+00:00March 16th, 2017|Resources, Webinars|

Whether the thought of analyzing data fills you with dread, or you just don’t know where to start, this 30-minute webinar will help even the most data-phobic franchisor understand how to use your data to drive your strategic efforts and start outperforming your competitors.

  • franchisee happiness

eBook: The [Franchise] Happiness Project

By |2024-11-18T15:33:19+00:00February 1st, 2017|eBooks and Whitepapers, Resources|

If you can commit to focusing on one area to work on each month and embedding it into your corporate culture, you may find that a step-by-step approach to change can end up making a big difference. This eBook lay out 12 best practices you can implement over the course of a year to increase satisfaction and improve productivity.