The passion of Jimmy Liautuad is palpable. He’s got a big personality, and as he shared at Franchise Time’s Finance and Growth Conference in March, he’s had a great ride as CEO of Jimmy John’s Gourmet Subs—a brand he started back in 1983. But it hasn’t all been roses.
Our team spent most of last week in New Orleans at the IFA Convention, so I asked them to dig out from their beads and give me the best tip they took away from being there. Just like the conference itself, there’s something for everyone in their responses.
You may be able to come up with lots of excuses not to include an Item 19 in your FDD, but the reality is your competitors include it and so should you.
Local efforts can have a big impact on a franchise system as a whole, including its unit profitability, storewide sales, and overall brand growth. If you’re not already, you may want to consider what (or who) is actually driving your local efforts.
It’s no secret that the Item 19 is a hot-button issue in franchising. While the majority of experts vote in favor of it, there are still many who argue that an Item 19 is not absolutely necessary. Who's right?
The best conference tip I’ve ever gotten was from Susan Black-Beth at the IFA Leadership Luncheon in February. I always walk away from conferences with a few (soon-to-be-forgotten) great ideas, but Susan’s hit home and I’ve been thinking about it—and working on it—ever since.
If by some unlikely twist of fate, you were instantly transplanted from the home office to ownership of your own franchise unit, how would you feel about the direction of the company? What thoughts would be crossing your mind as you read the latest memo from the executives? Would you trust you?
A few months ago, I wrote about complainers and their negative effect on a franchise brand. Since then, I’ve been [...]
Catherine Monson and Mark Jameson of FASTSIGNS discuss the benefits of surveying franchisees with a third party. Did you use [...]
MOOYAH CEO Alan Hixon discusses his franchisee satisfaction survey and the importance of treating franchisees like customers. Did you use [...]
It’s no secret that good franchisee relations lead to franchisee satisfaction, which leads to generally strong businesses. Satisfied and engaged [...]
