Research & Insights
Explore FBR’s full suite of research solutions, purpose-built to help franchise brands measure satisfaction, engagement, and experience across every audience that matters. Dive into any service below to see how it works and what it can do for your system.
Franchisee Satisfaction Research
Going with your gut doesn’t cut it in today’s data-driven business environment, and franchisee satisfaction is no exception. Our franchisee satisfaction surveys measure satisfaction and engagement across your system, giving you the detailed, objective data you need to lead with confidence.
- Interactive online analytics
- Industry benchmarking
- Detailed franchisee feedback
- Actionable insights to drive performance
Employee Engagement Research
Find out what your employees are really thinking. Our employee engagement surveys surface the insights you need to motivate teams, strengthen culture, and retain top talent at your corporate office, corporate-owned franchise locations, or individual owner’s locations.
- Actionable employee experience data
- Franchise sector benchmarks
- Training and onboarding feedback
- Intel to shape organizational culture
Franchisee Satisfaction Research
Going with your gut doesn’t cut it in today’s data-driven business environment, and franchisee satisfaction is no exception. Our franchisee satisfaction surveys measure satisfaction and engagement across your system, giving you the detailed, objective data you need to lead with confidence.
- Interactive online analytics
- Industry benchmarking
- Detailed franchisee feedback
- Actionable insights to drive performance
Employee Engagement Research
Find out what your employees are really thinking! Our employee engagement surveys are designed to provide you with insights on how to motivate employees, improve or maintain company culture, and recruit and retain top talent – at the corporate office, corporate-owned franchise locations, or individual owner’s locations.
- Actionable employee experience data
- Franchise sector benchmarks
- Training and onboarding feedback
- Intel to shape organizational culture
Diversity, Equity, and Inclusion Research
Diversity, equity, and inclusion directly shape the health of your organization; its growth, profitability, innovation, and culture. Our DEI survey provides the quantitative data you need to understand whether employees feel you’re building a truly diverse and inclusive culture and how it’s affecting your bottom line.
- Qualitative employee feedback
- Quantitative benchmarking data
- Commitment, accountability, and transparency
- Staff recruiting and retention tool
Diversity, Equity, and Inclusion Research
Diversity, equity, and inclusion directly shape the health of your organization; its growth, profitability, innovation, and culture. Our DEI survey provides the quantitative data you need to understand whether employees feel you’re building a truly diverse and inclusive culture and how it’s affecting your bottom line.
- Qualitative employee feedback
- Quantitative benchmarking data
- Commitment, accountability, and transparency
- Staff recruiting and retention tool
Customer Satisfaction Research
Studies show that more than half of dissatisfied customers never complain. They simply find another business that will meet their needs. Our customer satisfaction surveys help you catch issues early and keep customers coming back.
- Simple, low-cost solution
- Real-time, continuous feedback
- Unit-level reporting and comparison
- Customer loyalty alerts
Candidate Experience Research
Candidate experience surveys identify disconnects in your development process. Short, targeted questions uncover the real reasons candidates decide not to join your system and often help you revive leads you thought were dead.
- Candidate non-buyer surveys
- Sales team audits
- Validation “mystery shopping”
Customer Satisfaction Research
Studies show that more than half of the customers who are dissatisfied with a business’ service never complain; instead, they simply look for another business that will meet their needs. Keep customers coming back with customer satisfaction surveys.
- Simple, low-cost solution
- Real-time, continuous feedback
- Unit-level reporting and comparison
- Customer loyalty alerts
Candidate Experience Research
Candidate experience surveys identify disconnects in your development process. Short, targeted questions uncover the real reasons candidates decide not to join your system and often help you revive leads you thought were dead.
- Candidate non-buyer surveys
- Sales team audits
- Validation “mystery shopping”
See FBR In Action
See Your System’s Data Come to Life
Book a free demo and we’ll walk you through how FBR’s research works, from survey design to the interactive analytics your team will use every day. You’ll see real benchmarks, sample reports, and exactly how we’d tailor a program to your brand.
If you want recognition backed by data, not marketing hype, let’s talk about how your franchise can participate and stand out for the right reasons.
Complete the form to schedule your free demo and see how your franchise can qualify for data-driven recognition.
FBR Summit is the only conference designed specifically for franchise operations and HR leaders who want to strengthen their systems from the inside out. This one-of-a-kind event brings together franchise pros from across the industry for real talk on what’s working, what’s not, and how to better support franchisees and teams. With a focus on candid conversations, peer-led sessions, and practical takeaways, Summit delivers insights you can actually use. Spots are limited so register today to save yours.
