Meet Our Team

Mariah leads FBR’s overall marketing and communications strategy and execution, aligning activity with the broader direction of the company. Prior to joining FBR, Mariah led brand and marketing strategy and client service departments in advertising agencies both large and small. She is an active member of the New Hampshire Seacoast community, a runner, a foodie, and a lover of live music.

John leads new business development at Franchise Business Review and manages ongoing client relationships with a practical, straight-talking approach. He focuses on long-term partnerships, making sure clients feel supported, informed, and confident at every stage of the relationship. Outside of work, John spends most of his time with family and friends, usually keeping up with his young daughter and rooting for Boston sports teams. His competitive streak shows up both at work and on game day.

Nicole works closely with our sales team and FBR clients to ensure research needs are met – customizing client research efforts, answering questions, and helping franchisors analyze and understand their results. Outside of work, Nicole enjoys spending time with her husband and son, being on the lake in the summer and snowmobiling in the winter.

Anneliese spearheads Customer Success for FBR, building on the excellent customer support that FRB clients have come to expect. She brings over a decade of experience in marketing and account management roles. Outside of work, Anneliese is a mom, a surfer, and a nature-lover.

Ali leads FBR’s content strategy and creates high-quality, engaging resources to educate and inspire both franchise companies and future franchise owners . Ali’s previous experience includes senior marketing communications and content development roles in the employee benefits, data privacy, and publishing sectors. She lives in Maine with her husband and two sons.

Ashley has extensive experience guiding startup product development serving nonprofits and small businesses. Outside of work, you can find her hiking with her partner and their three dogs all over Midcoast Maine, relaxing in her sauna, or tending to her oyster garden.

CJ keeps FBR technology running smoothly, helps clients extract actionable insights from their data, and look at their company in a completely new way.

Allison’s aim is to demystify franchising for consumers. She understands the value of the entrepreneurial spirit as she used to be a business owner. Simultaneously, she sees the value in franchising because of the structure and support it provides. She lives on the Seacoast with her family and 2 cats. You can catch her practicing yoga or singing Taylor Swift at any moment.

As a Client Success Manager, Maria manages survey project preparation, build, and run time. She meets client needs across a variety of disciplines including custom reporting, validation, and coordinating client exposure. She enjoys spending her free time with her partner Rowan, her dog Maisie, and a good book.

Yahina collaborates with the FBR team to drive sales efforts and meet client needs – managing client survey projects from creation to reporting, as well as maintaining and organizing office operations and event planning. Outside of work, she enjoys juicing, spending time with family & friends, and staying active with her overzealous rescue pup named Ziya on the trails.

Owen’s focus is new business development along with assisting current clients. Owen likes to spend time with family and friends and stay active outside of work.

As a Client Success Manager, Katie oversees survey projects from planning to execution, ensuring smooth management and client coordination. She manages client visibility and supports FBR office operations. Outside of work, Katie enjoys time with her partner Ashalyn, her dog James, and exploring new places.

Izzy comes from a sales background that spans both tech and recruiting—she’s worked on cookie-less audience solutions in digital media and helped place data privacy consultants in roles across the country. She enjoys work that’s people-focused and always evolving.

Mackenzie supports the FBR marketing team by helping in the email, social media, awards list, and website departments. Her behind-the-scenes work helps FBR to shine. In her free time, Mackenzie enjoys hanging out with her fiancé, their new rescue dog Bingo, and taking long naps.

Ella is on FBR’s Client Success Team and acts as our Office Admin. She helps build and execute client surveys, ensuring franchisees and franchisors get the most from them. In her spare time, Ella likes hanging with her adorable pup ,Teddy, seeing friends, and spending quality time with family.