These five key attributes will set your franchise brand above the rest and really give you something to boast about, says Scott Greenberg, author of The Wealthy Franchisee, in this article for Global Franchise Magazine.
As the Marketing Director, Ali’s role is to educate franchise companies about and inspire them to participate in FBR’s research in order to grow and improve their brands. Ali lives in Maine with her husband and two sons.
Franchise Business Review is the leading market research firm in the franchise sector specializing in franchisee satisfaction and employee engagement. Since 2005, we have helped more than 1,100 franchise brands drive better results. Let us put our insights to work for you.