Published August 23, 2021
How Franchisee Satisfaction Helped Save Restaurants During the Pandemic
The pandemic has been a game-changer for restaurants, forcing everyone, including quick-service operators, to rethink everything they do. Research highlighted in this QSR Magazine article showed that the brands that kept their franchisees engaged, informed, and satisfied had the best chance to succeed.
About the Author: Ali Forman
As the Marketing Director, Ali’s role is to educate franchise companies about and inspire them to participate in FBR’s research in order to grow and improve their brands. Ali's previous experience includes senior marketing communications roles in the employee benefits, data privacy, and publishing sectors. She lives in Maine with her husband and two sons.
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