Most Profitable Franchises:
PR Toolkit

CONGRATULATIONS ON BEING NAMED A MOST PROFITABLE FRANCHISE!

Franchise Business Review’s research is the industry benchmark for franchisee satisfaction. Being named means you’ve been rated an outstanding brand by the people who know you best — your franchisees.

Now it’s time to brag about it.

Show candidates, customers, and the media that you’re doing business the right way — and you’re getting the credit you deserve. We’ve compiled this list of 10 ways to spread the word about your status as a top brand: Tips for Promoting Your Franchisee Satisfaction Rating.

In addition, we’ve created a suite of tools to help you promote this special industry recognition — and boost your marketing and development efforts:

2025 Most Profitable Franchises Award Graphic

Customizable Press Release

Use this press release template to highlight your franchisee satisfaction and secure media attention for your brand.

Graphic

Download an official FBR Most Profitable Franchise graphic to include in your print materials and on your website.

Download Web Version (RGB) | Download Print Version (CMYK)

Video

Embed this video on your site and share it with prospective franchisees to explain what it means to be an FBR Franchisee Satisfaction Award winner.

Custom Video

Custom videos are a short, impactful visual representation of your brand’s most recent survey data. The video is an extremely easy and consumable way of sharing your successes, building trust and creating transparency with franchise candidates and brand partners.

Data Highlights Report

Looking for a way to stand out from the competition? Back up your sales pitch with a custom Data Highlights Report–an independent analysis of your franchisee satisfaction highlighting the key areas where you scored well.

Media Kit

Strategically position your brand to reach more candidates. FBR’s Media Kit can help you target the right opportunities, plan ahead around strategic deadlines, and diversify your exposure.

The List

Share with your candidates and followers!

Summit 2025

Austin, TX | October 22-24, 2025

FBR Summit is the only conference designed specifically for franchise operations and HR leaders who want to strengthen their systems from the inside out. This one-of-a-kind event brings together franchise pros from across the industry for real talk on what’s working, what’s not, and how to better support franchisees and teams. With a focus on candid conversations, peer-led sessions, and practical takeaways, Summit delivers insights you can actually use. Spots are limited so register today to save yours.

FBR Summit lecture