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      The Importance of Franchisee Satisfaction

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  • FBR SUMMIT

Why is a Franchisee Satisfaction award important for franchise brands?

By Ali Forman|2025-06-17T17:58:58+00:00June 17th, 2025|Franchisee Satisfaction Awards|

The Franchise Satisfaction Award signifies a strong franchisee-franchisor relationship and highlights a brand’s commitment to a positive and supportive environment. [...]

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Why is a Franchisee Satisfaction award important for franchise brands?

By Ali Forman|2025-06-17T17:34:28+00:00June 17th, 2025|Franchisee Satisfaction Awards|

The Franchise Satisfaction Award signifies a strong franchisee-franchisor relationship and highlights a brand’s commitment to a positive and supportive environment. [...]

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Can any franchise brand participate in the awards?

By Ali Forman|2025-06-17T17:33:07+00:00June 17th, 2025|Franchisee Satisfaction Awards|

Yes, any franchise brand can participate as long as they meet the requirements set by Franchise Business Review. Participation involves [...]

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Who can participate in the survey?

By Ali Forman|2025-06-17T16:36:31+00:00June 17th, 2025|Franchising at WORK Employee Survey|

The survey is open to all U.S. and Canadian-based franchise companies that have at least 10 full-time employees and gross [...]

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Will my company receive the results of the survey?

By Lisa King|2025-06-17T16:49:59+00:00November 16th, 2020|Franchising at WORK Employee Survey|

All companies that participate in the survey receive a high-level scorecard with their benchmark score in each of the eight [...]

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Do all employees need to complete the survey?

By Lisa King|2024-12-19T13:40:57+00:00November 16th, 2020|Franchising at WORK Employee Survey|

No, however, the more employees that complete the survey, the more accurate your results. In addition, to be considered for [...]

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How long is the survey?

By Lisa King|2020-11-16T20:16:44+00:00November 16th, 2020|Franchising at WORK Employee Survey|

The survey consists of 24 benchmark questions covering eight key areas: satisfaction self-assessment, alignment, team, manager, leadership, and core, plus [...]

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How is the survey distributed?

By Lisa King|2025-06-17T16:18:11+00:00November 16th, 2020|Franchising at WORK Employee Survey|

Send us your employee contact list and we’ll do the rest. All responses need to be received by June 1 [...]

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What is the Franchising at WORK survey?

By Lisa King|2025-06-17T16:34:34+00:00November 16th, 2020|Franchising at WORK Employee Survey|

The Franchising at WORK survey is a tool developed by Franchise Business Review to measure and benchmark the satisfaction and [...]

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What if my company doesn’t make the list for the Franchising at WORK Awards?

By Lisa King|2025-06-17T17:24:16+00:00November 16th, 2020|Franchising at WORK Awards|

If your company doesn’t make the list, no one will know but you. Individual companies who are not finalists or [...]

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What will my company receive as a Franchising at WORK participant?

By Lisa King|2024-12-19T13:34:41+00:00November 16th, 2020|Franchising at WORK Awards|

All participants will receive a scorecard showing their benchmark scores in the eight key areas of the survey. Award winners [...]

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What is the cost to participate in the Franchising at WORK Awards?

By Lisa King|2025-06-17T17:18:55+00:00November 16th, 2020|Franchising at WORK Awards|

The cost to register is $695 USD. The registration fee covers access to the comprehensive survey process, which gathers feedback [...]

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What is the application process for the Franchising at WORK Awards?

By Lisa King|2024-12-19T13:35:17+00:00November 16th, 2020|Franchising at WORK Awards|

The process is easy! Simply fill out the entry form and submit your registration fee. Once you register, a team [...]

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When are the Franchising at WORK Award winners announced?

By Lisa King|2024-12-19T13:36:01+00:00November 16th, 2020|Franchising at WORK Awards|

Award finalists will be notified by late July and winners will be publicly announced in mid-August.

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How are the winners selected for the Franchising at WORK Awards?

By Lisa King|2024-12-19T13:36:51+00:00November 16th, 2020|Franchising at WORK Awards|

Companies that participate in our Franchising at WORK survey are eligible for the Franchising at WORK Awards recognizing the best [...]

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What is the deadline to register for the Franchising at WORK Awards?

By Lisa King|2024-12-19T13:38:23+00:00November 16th, 2020|Franchising at WORK Awards|

The deadline to register is April 30. Employees must complete the survey by June 1 to be included in the [...]

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Why should my company apply for the Franchising at WORK Awards?

By Lisa King|2024-12-19T13:38:50+00:00November 16th, 2020|Franchising at WORK Awards|

There are so many perks to winning! Here are just a few of the biggies: Broad exposure and recognition. This [...]

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Who is eligible for the Franchising at WORK Awards?

By Lisa King|2025-06-17T17:18:24+00:00November 16th, 2020|Franchising at WORK Awards|

The awards are open to all U.S. and Canadian-based franchises, franchisees, and suppliers servicing the franchise sector that have at [...]

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Who should apply?

By Lisa King|2021-01-07T16:50:13+00:00November 16th, 2020|Franchising at WORK Awards|

Any company operating in the franchise space - franchisors, franchisees, and suppliers - that is proud of the workplace and [...]

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What are the Franchising at WORK Awards?

By Lisa King|2024-12-19T13:40:03+00:00November 16th, 2020|Franchising at WORK Awards|

Franchising at WORK is the only awards program dedicated solely to recognizing companies serving the franchise sector for creating outstanding [...]

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What if my company doesn’t make the list for the Franchisee Satisfaction Awards?

By Lisa King|2023-03-22T12:35:45+00:00November 16th, 2020|Franchisee Satisfaction Awards|

If your company doesn’t make the list, no one will know but you. Individual companies who are not finalists or [...]

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What will my company receive as a participant of the Franchisee Satisfaction Awards?

By Lisa King|2023-12-18T14:00:05+00:00November 16th, 2020|Franchisee Satisfaction Awards|

All companies that participate receive their Franchise Satisfaction Index (FSI) score, which benchmarks your system against aggregate data from nearly [...]

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What is the cost to participate in the Franchisee Satisfaction Awards?

By Lisa King|2023-03-22T12:37:57+00:00November 16th, 2020|Franchisee Satisfaction Awards|

There are no fees to enter. Participation in Franchise Business Review’s research is FREE and completely confidential. Additionally, you do [...]

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What is the application process for the Franchisee Satisfaction Awards?

By Lisa King|2025-06-17T17:37:51+00:00November 16th, 2020|Franchisee Satisfaction Awards|

The process is easy! Simply fill out a short registration form and a team member from FBR will be in [...]

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When are the Franchisee Satisfaction Award winners announced?

By Lisa King|2023-03-22T12:38:38+00:00November 16th, 2020|Franchisee Satisfaction Awards|

Award winners are notified in mid-December and are publicly announced January 1.

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How are the winners selected for the Franchisee Satisfaction Awards?

By Lisa King|2023-03-22T12:42:18+00:00November 16th, 2020|Franchisee Satisfaction Awards|

Winners are selected based on survey data collected from their franchisees on 33 standard benchmarking questions. The 200 brands that [...]

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What is the deadline to register for the Franchisee Satisfaction Awards?

By Lisa King|2023-03-22T12:41:15+00:00November 16th, 2020|Franchisee Satisfaction Awards|

The deadline to register for the annual Top Franchises awards is September 30. All brands that have surveyed with Franchise [...]

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Why should my company apply for the Franchisee Satisfaction Awards?

By Lisa King|2023-03-22T12:40:25+00:00November 16th, 2020|Franchisee Satisfaction Awards|

There are so many perks to winning! Here are just a few of the biggest: Opportunities for lead generation and [...]

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Who is eligible for the Franchisee Satisfaction Awards?

By Lisa King|2023-03-22T12:41:39+00:00November 16th, 2020|Franchisee Satisfaction Awards|

The Franchisee Satisfaction Awards are open to all franchise brands that are based in the U.S. or Canada and have [...]

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What are the Franchisee Satisfaction Awards?

By Lisa King|2020-11-16T16:50:06+00:00November 16th, 2020|Franchisee Satisfaction Awards|

Franchise Business Review’s Franchisee Satisfaction Awards is North America’s only awards program honoring franchise brands for excellence in achieving franchisee [...]

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Are there other ways I can use surveys to gather useful business intelligence?

By Lisa King|2020-11-16T16:47:27+00:00November 16th, 2020|Franchisee Satisfaction Surveys|

Franchise Business Review’s research goes well beyond franchisee satisfaction. You can use our survey process to help you identify how [...]

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What’s the best way to share survey information with my team and franchisees?

By Lisa King|2020-12-29T17:28:15+00:00November 16th, 2020|Franchisee Satisfaction Surveys|

It’s always best to get buy-in from your corporate team and your franchisees before launching your survey. FBR has a [...]

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How can I use a survey to help my brand grow?

By Lisa King|2020-11-16T16:40:37+00:00November 16th, 2020|Franchisee Satisfaction Surveys|

Franchise buyers increasingly care about franchisee satisfaction and there’s nothing more powerful than sharing objective, third-party data on your franchisees’ [...]

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How can FBR help us interpret and take action on the results?

By Lisa King|2020-11-24T21:50:46+00:00November 16th, 2020|Franchisee Satisfaction Surveys|

The first time you survey, we’ll schedule a call to walk your team through the results. We’ll help you identify [...]

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Who in our company will benefit from the survey results and who should be involved in the planning process?

By Lisa King|2020-11-16T16:33:00+00:00November 16th, 2020|Franchisee Satisfaction Surveys|

Everyone in your system can benefit from the survey. We recommend that you get buy-in from key stakeholders before launching [...]

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How does FBR compare to other survey tools?

By Lisa King|2020-11-16T16:29:17+00:00November 16th, 2020|Franchisee Satisfaction Surveys|

Franchise Business Review is the gold standard in franchisee satisfaction research. We’ve worked with more than 1,100 brands and surveyed [...]

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Why should we use FBR instead of doing an internal survey?

By Lisa King|2020-12-29T17:25:21+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

At FBR, we believe measuring franchisee satisfaction is critical to improving the operations of any franchise system. Certainly, doing an [...]

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How long does it take to get the survey results?

By Lisa King|2020-11-13T19:51:15+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

FBR can launch a survey within a few days. All we need is your franchisee contact list and a copy [...]

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How often do brands survey?

By Lisa King|2020-11-13T19:49:06+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

In order to keep data fresh and eligible for FBR’s franchisee satisfaction awards, we recommend an annual survey of your [...]

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Do you keep our information private?

By Lisa King|2020-11-13T19:46:53+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

FBR’s survey process is completely confidential. None of the information we gather from you or your franchisees will ever be [...]

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Are franchisee responses anonymous?

By Lisa King|2020-11-13T19:44:44+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

We give franchisees the option to remain anonymous in their responses in order to maximize participation. Many franchisees still disclose [...]

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How is the survey administered?

By Lisa King|2020-11-13T19:42:19+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

When you’re ready to get started, we ask for your FDD and a complete contact list of all current franchise [...]

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How many franchisees are needed for the survey?

By Lisa King|2020-11-13T19:40:19+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

To get started with Franchise Business Review’s franchisee satisfaction survey, you need to have at least 10 franchise owners open [...]

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How much does the survey cost?

By Lisa King|2020-11-13T19:36:27+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

All franchise brands are invited to participate in FBR’s research at no cost. We’ll survey all of your franchisees and [...]

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What’s involved in surveying?

By Lisa King|2020-11-13T19:24:20+00:00November 13th, 2020|Franchisee Satisfaction Surveys|

Franchise Business Review’s survey asks franchisees to provide feedback on their satisfaction with the performance of your brand in eight [...]

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What are the biggest mistakes people make when it comes to franchisee satisfaction/relations?

By Lisa King|2020-11-13T19:25:54+00:00November 13th, 2020|General|

There are several issues we see over and over that can really strain the relationship between franchisee and franchisor, but [...]

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Why is franchisee satisfaction important?

By Lisa King|2020-11-24T21:49:08+00:00November 13th, 2020|General|

Franchisee satisfaction may seem like a soft, subjective issue, but it’s critical for building a healthy franchise system. It has [...]

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What does Franchise Business Review do?

By Lisa King|2020-11-24T21:49:45+00:00November 13th, 2020|General|

Franchise Business Review works with franchisors to measure franchisee satisfaction and employee engagement, and provide actionable feedback on how your [...]

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About FBR

Franchise Business Review is the leading market research firm in the franchise sector specializing in franchisee satisfaction and employee engagement. Since 2005, we have helped more than 1,300 franchise brands drive better results. Let us put our insights to work for you.


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