5 Ways to Protect Your Franchise Investment

April 21, 2017

Franchisee satisfaction is a primary leading indicator of current system health and a predictor of future performance and long-term system growth. If the brand you’re investing in doesn’t provide you with recent, detailed, third-party research on their franchisees’ satisfaction, it could be a red flag.

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5 Tips To Help You Close Deals at Franchise Trade Shows

April 17, 2017

Franchise trade shows continue to prove to be the #1 approach to engaging and establishing relationships with qualified prospects in the franchise industry. They offer franchisors the opportunity to meet face-to-face with thousands of qualified prospects in one location. And now more than ever, prospective franchisees want, and need, to look someone in the eye and discuss their investment options. Learn how to make the most of franchise trade shows and close more deals.

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Communication Audit: Think of It as Benchmarking

April 10, 2017

When was the last time you did a communications audit? Probably too long ago. Strategic communication is a critical component in your organization’s ability to reach and exceed business objectives. And just as you would with other key areas of your organization like operations, marketing, and finance, communication must be reviewed, directed, adjusted, and monitored to ensure the best possible outcomes.

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Are your Field Consultants Cops or Coaches?

April 6, 2017

Do your Field Consultants understand that every request they make of a franchisee should be aligned to how this protects the brand, improves profitability, or creates happier customers? Learn why alignment is more powerful than compliance and more effective in achieving franchise best practices.

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eBook: The [Franchise] Happiness Project

February 1, 2017

If you can commit to focusing on one area to work on each month and embedding it into your corporate culture, you may find that a step-by-step approach to change can end up making a big difference. This eBook lay out 12 best practices you can implement over the course of a year to increase satisfaction and improve productivity.

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5 Resolutions for a Healthy Franchise in 2017

January 6, 2017

For many of us, New Year’s resolutions revolve around getting healthier. Regardless of your personal resolutions, for franchisors it means building a healthier brand in 2017. With 2016 behind us, here are a few ways to take what you already do well and kick it up a notch for a happy and healthy 2017.

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Don’t Get Burned On the Back End…Verify Assets on the Front End

November 22, 2016

Seventy-four percent of franchise executives report that they do not verify assets, yet failing to verify assets before awarding a franchise can put franchisors in an unenviable position. Boefly’s David Bassin shares why asset verifications play a critical role in vetting franchise candidates.

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